Making $200 sale a day might make you feel good in the beginning. But it’s been 6 months, or a year, sometimes even more, and you’re stuck at $200. You’ve made $500 on a good day but that has never been consistent. You got the best repair tracking software to make sure you never lose out on an order but the foot traffic is erratic.
To add salt to your wounds, your competitors are doing really well and you constantly fear they’re lurking around waiting for your momentary lapse in judgment so that they can swoop in the remaining customers.
Hold on, take a deep breath and stop worrying about the competitors.
We’ve gathered the sure-shot ways you can start making $500 EVERY SINGLE DAY! That’s more than doubling your existing revenue! And the timeline can be anywhere from 2-3 weeks to a couple of months. Yes, that quickly!
So, let’s dive right into these tactics so you can start making $500 sale a day through your repair tracking software pronto.
1. Increase Your Streams Of Revenue
Owning a cell phone repair shop does not mean you should limit your efforts to cell phones. And with a repair tracking software, you can easily add new services.
Try out different possibilities.
Offer diversity in repairs. If you’re offering cell phone repairs, add computer repairs to your services. If you offer both, add drones, electronics and so on.
Within the cell phone sphere, if you only deal with Apple phones, add Androids as well. Make sure that you stock parts of Apple and Samsung devices in your repair store. Because a majority of the people own Apple and Samsung devices.
This is an excellent way to bring in more business!
· Accessory Sale
Increasing investment in accessories is a simple way to enhance your repair business.
Every time someone buys a new device, they more often than not need accessories to go with. For instance, headphones, phone cases and now even chargers need to be bought separately with the device. Screen protectors is another accessory that everyone gets.
So make yourself more than a repair shop by becoming a retail destination.
If you can’t dedicate a big budget to accessories, just stock a few things. You may not be able to stock screen protectors for every cell phone model out there. You can instead invest in a ProtectionPro kit that can cut a screen protector of any size and will roughly pay for itself in around 2-3 months, depending on how busy your shop is. And you’re in luck!
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· Device Sale
Consumers are increasingly opting to upgrade their technology rather than repair it, as manufacturers like Apple make devices more difficult and expensive.
Keeping that in mind, selling new devices should be a logical addition for your cellphone repair shop. However, given your market, you may go all out and invest in additional gadgets to sell as well.
If you have a store within a school district, for example, you should consider stocking tablets. Analyze the reports on your repair tracking software to see which are the most common devices being used. And then stock those devices to increase your revenue.
Small repair shop owners find it challenging to stay focused on marketing their repair store. With so many operational duties, it’s easy to put marketing on the back burner. However, don’t let minor operational difficulties distract you from the overall picture.
More Customers = More Income
Now you must be thinking of setting aside a budget for marketing. What if we tell you that you don’t have to spend money to advertise your repair business?
Yes, you read that right. Focus more on organic marketing. Do this by placing free ads on Craigslist, Facebook Marketplace, Offer Up.
Another important thing that you need to do is create a listing on Google Map, Apple Map, and Yelp. These are the primary platforms for free SEO traffic where people are constantly searching for services.
For instance, a person just broke their cell phone screen. The very first thing they will do is search for repair services on Google. If you are listed on Google, your name will pop up. Thus enabling you to get more business.
And, if you have enough reviews on Google and Yelp, you will be able to score a sale more easily.
Hence, set aside sometime every day to work on promoting your repair business. It will pay off effectively in a few months.
3. Customer Experience
It’s important to remember that people coming to your repair store are expecting excellent customer service. So they will go to repair shops they can trust and will go the extra mile to ensure their satisfaction.
Your shop could be one of those shops too.
Make it your mission every day to meet the needs of each and every one of your customers.
For instance, we’re living in a pandemic. So, to act responsible, place hand sanitizers and free masks around the shop. Make sure you clean your shop thoroughly to give a superior customer experience. A little cleanliness can go a long way.
Also, clean the shop with a common cleaner like Lysol so the moment a customer steps into your shop, it feels like home. This has multi-fold advantages: the client feel like they’ve entered a familiar place, they’re more comfortable and because of that home-like experience, are more likely to make a purchase.
In addition to this, always keep them happy by offering information about accessories or new devices that could help improve their lives in some way. Customers like it when the person dealing with them can answer all their questions.
Hence, always put your best foot forward when it comes to customer experience.
4. Faster Turnaround
You will be able to make a significant amount of money by repairing devices in the shortest turnaround time. Customers want their phones fixed fast, same-day if possible.
Customers don’t expect you to fix the device at that very moment they come into your store. However, some may expect you to do it within a day or two.
Furthermore, your technicians must be trained to handle a variety of devices to avoid delay or confusion when the customer drops off his device for repair.
Assign an employee who can oversee the repair process. This ensures that everyone is working on devices they are familiar with and eliminates any chances of confusion or completion time delays.
Hence, hire experienced technicians who can handle a variety of devices for faster turnaround times at your store.
Upselling is another excellent way to increase revenue and profits. For example, you can offer customers accessories (such as chargers, cases, etc.) for their phones when you open a ticket on your repair tracking software. This will generate more sales and ensure that you build a relationship with your customer base.
What better moment to sell a customer a screen protector or phone case than when they’ve just paid to have their device fixed? So naturally, they’ll want to safeguard their investment. And your staff can help them do so while providing products they’d like.
Also, ensure that your employees are trained in upselling. Educate them on what accessories customers usually look for. You can check the bestselling accessories through the sales report section in your repair tracking software. This will ensure that they can upsell their products without any hesitation or confusion.
The $500 mark works best for repair shops that are just starting out. Once you can achieve that mark, reach for a $1000 sale a day. And keep on increasing as you excel as a repair shop.
Now you don’t have to follow these strategies in the same order. Try different things and eventually settle with the ones that work best for you.
Remember, the sky is the limit!